How AI Is Changing the Way People Search

As artificial intelligence continues to evolve, many businesses are starting to question the future of search itself. With tools like ChatGPT becoming increasingly popular for quick answers and content exploration, it’s tempting to wonder whether traditional search engines still have a place. However, while AI is transforming how people interact with information, SEO, or search engine optimisation, remains a vital part of any marketing strategy, and here at Cobalt Cat Media, we can provide comprehensive, AI-ready SEO services for your business.

AI-driven platforms are undoubtedly reshaping search habits. Users are now looking for faster, more conversational responses, and that means businesses need to think differently about how their content is discovered. However, that shift doesn’t render SEO obsolete, it simply requires a more thoughtful, strategic approach to the process. AI still relies on well-structured content to determine relevance and authority, even if the user journey starts with an AI prompt rather than a search box.

At Cobalt Cat Media, we help businesses navigate this new digital terrain by combining smart, creative thinking with solid SEO foundations. We are committed to staying ahead of the game and exploring new ways to keep your business at the top as search habits evolve. To learn more about our SEO services, contact us today to discuss your needs. Call 01625 453 050 or email info@cobaltcatmedia.com.